Four Seasons Hotels and Resorts continues to elevate its position through the strategic expansion of its portfolio of hotels, resorts and residential developments. The company is also extending its luxury lifestyle offering through the growth of Private Retreats, Private Jet experiences and the Four Seasons at Home luxury goods collection.
Despite industry-wide challenges caused by the pandemic, Four Seasons outlook for 2022 builds upon the success of the past year, including the addition of highly anticipated new hotels, resorts and residences in key markets, and the extension of its standalone residential collection with new properties opening last year in Los Angeles and San Francisco.
Supporting this growth, the company’s longstanding shareholder, an affiliate of Cascade Investment, L.L.C. (Cascade), closed this month on its acquisition of a majority stake in Four Seasons from its long-term investment partner, an affiliate of Kingdom Holding Company (KHC). The transaction marks a pivotal point for the company, further demonstrating Cascade’s commitment to provide Four Seasons with resources to accelerate growth, support the company’s properties and owners, and expand its strategic goals. KHC retains a 23.75 percent stake in Four Seasons and remains dedicated to the company’s considerable opportunities.
The company continues to accelerate expansion plans worldwide with four openings planned for 2022, including new developments in Tamarindo, Mexico; Fort Lauderdale, Florida; Nashville, Tennessee; and Minneapolis, Minnesota.
Four Seasons has over 50 projects in the pipeline in several locations, including Italy, Spain, China, Japan, Colombia, Belize and across key markets in the U.S.
Bart Carnahan, president, global business development and portfolio management, Four Seasons Hotels and Resorts, said in a press note, “Our residential business in particular is a key pillar in our growth plans, with a five-year pipeline of $7 billion in gross sales value comprising more than 30 projects worldwide.”
Four Seasons Private Residences Los Angeles
New standalone Private Residences, developments not connected to a hotel or resort, set to open in the near future include Four Seasons Private Residences Dubai at Jumeirah—a project that fully sold out before public sales began; Four Seasons Private Residences Lake Austin; and Four Seasons Private Residences Marrakech at M Avenue. Other residential developments connected to an existing or soon-to-open Four Seasons property include Fort Lauderdale, Minneapolis, Nashville, Mumbai, Cartagena and Belize.
As Four Seasons extends its portfolio globally, the company does so with consideration for environmental, social and governance (ESG) priorities. Four Seasons is committed to sustainable hospitality, including reducing carbon emissions, conserving water, eliminating waste and sourcing responsibly. To further its commitments to address waste and protect local ecosystems, the company aims to remove all single-use plastic from the guest experience by the end of 2022.
The company is also updating how its processes, data and technology fit together to enable a holistic guest view. In doing so, the company says it will be able to deliver much more personalized experiences. This personalization and guest-focused lens extends to Four Seasons digital ecosystem, and investments in technology across these platforms continue to roll out globally, focused on gaining deeper insights to enhance the guest experience. The evolution of the company’s digital capabilities—driven by Four Seasons App and Chat and FourSeasons.com—will further personalize every touch-point of the guest journey. With usage growing by nearly 300 percent since 2019, the app empowers guests and residents to control their Four Seasons experience, engaging with Four Seasons employees on property who deliver curated service characterized by personal connections and emotional intelligence. New App and Chat features will be rolled out and include the introduction of a mobile key and mobile payments, besides enhancements to the restaurant and bar digital experience.
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