Nobu has announced plans for a new luxury destination at Monte Rei resort in Portugal's Eastern Algarve. The Nobu development will form the centerpiece of a broader investment program led by Norfin, spanning hospitality, residential living, leisure amenities and future additions, including a beach club. With construction expected to begin in 2027, the Nobu Hotel is anticipated to welcome its first guests in 2029.
Set within more than 1,000 acres of unspoiled countryside in Portugal's Eastern Algarve and centered around Jack Nicklaus Signature Golf Course, the development will bring together Nobu's approach to luxury hospitality, cuisine, design and service. As Nobu expands its presence into Portugal, this latest addition to the brand's growing European portfolio introduces a new expression of the Nobu lifestyle to the Eastern Algarve.
The Nobu Hotel will feature 100 rooms and suites, a Nobu restaurant and curated guest amenities. The development will also include 21,000 square meters (226,042 square feet) of Nobu villas and branded residences within the privacy of Monte Rei.
An international design team has been appointed to shape the project, including DSA Architects and the Rockwell Group.
"Monte Rei offers a rare combination of natural beauty, privacy and an established reputation for exceptional golf and residential living," said Trevor Horwell, CEO of Nobu Hospitality. "Together with Norfin, we have the opportunity to create a distinctive Nobu destination that feels deeply connected to the Eastern Algarve while delivering the hospitality, dining, design and service for which the brand is known around the world."
"This is an important milestone for Monte Rei," said Miguel Mateus, CEO of Norfin. "The resort has long been recognized for the quality of its golf, service and residential environment. We are now building on that legacy with a broader ambition for the destination ⏤ one that brings together world-class hospitality, exceptional residential living and carefully designed leisure experiences.
"Our partnership with Nobu is central to delivering that ambition. It introduces one of the world's most recognised luxury hospitality brands to the Eastern Algarve, with a Nobu Hotel, signature Nobu Restaurant and branded residences that will further strengthen Monte Rei's international appeal while complementing the wider investment across the resort."
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