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Cruises
Your Business
Destinations
Europe
North America
Caribbean
Mexico & Latin America
Asia
Africa & Indian Ocean
Middle East
Australia & New Zealand
South Pacific
Antarctica & Arctic
Tours
Transport
People
Magazine
Resources
Reports
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Deals
e-Learning
Quizzes
Events
Subscribe
Luxury Travel Advisor
Travel Agent Central
LTA Ultra Summit
Meeting Spotlight
Selling Luxury
Navigating Your Travel Business
Advertise
Artificial intelligence
Your Business
Op-Ed: Why AI Won't Replace the Real Travel Pros
The "agent" who pushes buttons is obsolete. The "advisor" who validates the travel experience is just getting started.
Jacques Ledbetter
Jan 21, 2026 11:45am
Kayak Forecast: Wellness, AI and Ditching TikTok Recommendations
Jan 16, 2026 10:30am
Report: AI Usage in Travel Planning on the Rise
Jan 14, 2026 12:50pm
Riyadh Air and IBM Partner to Make First AI-Native Airline
Dec 9, 2025 12:00pm
Skyscanner: Inside Gen Z’s Swelling Influence in Travel
Dec 8, 2025 1:00pm
Report: “Kidfluence” and Multi-Gen Demand Reshape Family Travel
Nov 24, 2025 12:00pm
